The happy couple will be known in future as Unique Venues Birmingham (UVB).
Birmingham Repertory Theatre and Library of Birmingham had been living together prior to their union in a shared building on Centenary Square in the heart of Birmingham. Unique Venues Birmingham will combine their extensive and complementary conferencing, events and hospitality facilities.
Technically, Unique Venues Birmingham is a wholly owned subsidiary of Birmingham Repertory Theatre Ltd, jointly governed by The REP and Birmingham City Council. Existing operations in each venue will be consolidated to provide one conferencing and events offering to both corporate and private clients.
Meeting and events-wise, The Rep has three Suites each seating up to 70 delegates theatre style plus four Meeting Rooms which can be used as break-out spaces. In addition, the main auditorium and the Studio Theatre seating 800 and 292 delegates respectively will be available on occasions.
Library of Birmingham has four meeting rooms on Level 1 seating between 48 and 75 delegates theatre style. Each facility is equipped with the latest audio-visual technology.
More interestingly, The Rep can ‘add drama’ to a meeting with BackStage tours or tickets to a performance. The Library of Birmingham on the other hand offers an outdoor roof garden overlooking Centenary Square as well as various galleries including the historic Shakespeare Memorial Room for receptions, celebrations and networking events.
Heading-up the new Unique Venues Birmingham as Commercial Director is Suzanna Reid who has led the conferencing and events arm at Birmingham Repertory Theatre since 2013. She says: “Birmingham is one of the most vibrant cities in the country and a superb destination for conferences and events. There has never been a better time to unite one of the most iconic buildings and libraries in Europe with one of the most creative theatres in the UK”.
