The Preferred Hotel Group has added five London hotels to its portfolio bringing the company’s total offering in London to 13 properties. The new members include the Exhibitionist Hotel (pictured left) which is scheduled to open late November 2014 in South Kensington.  

The Exhibitionist, with 37 guestrooms, is housed in a restored 18th century townhouse that was originally built for officials of the Royal Family. The Exhibitionist will feature an ultra-modern décor and artsy furnishings, an experimental cocktail lounge and eight art galleries. The luxury bedrooms will include private balconies and wet rooms. The spa and penthouse suites will also include plunge pools and terraces with outdoor cinemas.

The Exhibitionist takes its name from the adjacent Exhibition Road, home of the Victoria & Albert Museum, Natural History Museum and the Royal Albert Hall.

The other London hotel to join the  Preferred Hotel Group include the Beaumont Hotel which has recently opened in Mayfair plus the more established Stafford London in St. James’s, the Bentley London in Kensington and the Hotel Xenia in South Kensington.

Details:   www.preferredhotelgroup.com